Several aims contribute to the establishment of Public Relations.One basic aim of Public Relations which needs to be vividly addressed is that it aims at preventing conflicts between an organization and its publics.As a way of reducing conflicts among the employees of the organization, it seeks to establish better working relationship which helps to boost the progress of the organization.
Public Relations does not entertain conflicts and for that matter any Public Relations Manager should do well to avoid conflicts. He or she does not wait for disagreements to arise among the employees of the organization before he or she does something about it since by so doing it can send a very bad signal to organization's publics which might collapse the progress of the organization.Therefore, as a Public Relations Manager of an organization, when you notice a conflict signal among the employees due to poor remuneration, bad working condition and so forth, it is therefore his or her duty to advise management board for certain precautionary measures to be taken to better up the situation.
Furthermore, the publics see the organization as trustworthy and then they build their trust in it.Since Public Relations recognizes mutual understanding between an organization and its public, it always aims at reducing conflicts.In the definition by the Institute of Public Relations in Ghana, Public Relations maintains mutual beneficial relationship between an organization and its publics.So, Public Relations helps to solve anything that seems to conflict the ideas of publics about the organization, therefore, encouraging mutual understanding and proper relationship between the organization and its publics.
So, it is very important that Public Relations aims at minimizing conflicts.For instance, subscribers of Mobile Telecommunication Network(MTN) are complaining about the services of MTN and moreover, may switch away to the other networks.Therefore, the PR department is to come out and explain the reasons behind the difficulties with their services such as making of calls and by so doing, the PR department solves the conflicting relationship between MTN and its publics.This stimulates the subscribers who are the publics to fully trust MTN.
In the nutshell, by preventing conflicts between an organization and its publics also aids to project the good image of the organization or company.When the publics develop a clear notion about the organization due to reduction of conflicts, they see the organization as very good and this elevates its image in the minds of its publics.
Friday, June 12, 2009
Tuesday, June 2, 2009
ME AND MISS COMMUNICATOR.
Matilda Hammond is the "MISS COMMUNICATOR" of Ghana Institute of Journalism (GIJ) after a thorough struggle with other contestants.This event was held at the Kama Conference Center on 29th May,2009.The "Miss Communicator" commenced around 10:00pm.At 8:00pm, people had already trooped into the premises with much happiness and expectation.This event was attended by a lot of dignitaries and other fanatics of the "Miss Communicator" including students of Ghana Institute of Journalism.It was organized by the Women Commissioner of Ghana Institute of Journalism (GIJ) and other assistants.The event was graced with a lot of displays from all the contestants which made the audience very enthused.After all the hard work, one person needed the crown.Living everybody in tenterhooks for awhile, the MC in the person of "Papa Sly',commonly called, declared Miss Matilda Hammond as the Beauty Queen of the night.Miss Matilda Hammond was congratulated by all and sundry.After a brief interview, she said:"I am very glad to be the next Miss Communicator".
HIS WORD IS MY SOURCE OF LIFE
DON'T GIVE THE DEVIL A CHANCE!
To love the service of the most High God is the greatest thing on earth.This is what I always think of since everything that comes my way is as a result of what the most High God has allowed.Sometimes, I consciously and unconsciously sin against my father in heaven and all that I think of is, will my father forgive me.Listen dear one, I read a wonderful portion of the Holy Bible that stipulates "When I sin, he is faithful and just to forgive me and cleanse me from all iniquities".This rhapsodized my heart and made me gain relief.I was so depressed and obsessed but he delivered and made me happy even when I least expected happiness.I always keep telling myself that I am a child and magnificently, an heir to the throne of the Almighty God.I once watched a preaching tape of Prophetess Juanita Bynum dubbed "The Prodigal Daughter".From this, the spirit of the lord told my psyche that consecration is a lifestyle and obedience to the lord.Beloved, as you take time to read this little message I have composed about my odyssey of Christendom,may the Almighty God grant you your life desires.Know that all things work for good to those that believe in God.
My acknowledgement goes to Prophetess Juanita Bynum and Bishop T.D Jakes.
Monday, June 1, 2009
They are magnificent.They are talented.They all started like you and me, therefore, if u think u can't make it.Know that opportunities are flying around as birds.Don't get discouraged and do your own stuff with the assurance that God in his own wisdom will espouse your effort in life.Grab the opportunity now cos tomorrow might be too late and optimize it well.
PHILOSOPHIZING YOUR CULTURE
WHY DO PEOPLE IDENTIFY AT SOME POINT IN TIME WITH CULTURAL OR ETHNIC GROUPS IN MANNERS THAT ARE THREATENING TO THE STATE?
To set the ball rolling, ethnic groups are described as groups of people living together through common goals, ambitions and ancestries.As ethnicity comes from the word "Ethnos" which means a number of people living together.It is therefore vital for ethnic groups to be united.But it is unfortunate that some people who identify themselves with certain ethnic groups act in manners which are threatening to the state.
These threatening manners contribute to the retardation of the development of the state.It can be said that people cherish their ethnic backgrounds and at some point in time threaten the state due to ethnocentrism and the idea of priority on the side of government.In retrospect, our ancestries were exercising superiority over some ethnic groups and this left an indelible mark on the foreheads of their generations since they groomed them(Generations) with this biased notion.So, in recent times, some ethnic groups don't appreciate.Therefore, any jot of disturbance inflames into serious damages such as serial killings which affect the state adversely.
Furthermore, when government concentrates at a particular area in terms of development at the expense of the other areas, it breeds threats to the state which are being meted out by groups of people.The deprived areas or ethnic areas therefore suggest that government is giving priority to others which amounts to superiority or means that those beneficiaries are superior.Some people take undue advantage of such and cause havoc to the state.
Moreover, at some point in time, ethnic groups have become partisan.Due to the partisan nature of certain ethnic groups, some people hide behind it to threaten the state.Also, most people are very much devoted to their ethnic line and so relapse to a certain position when they sense being cheated or a member punished unfairly.But why should these factors labeled lead people or ethnic groups to act in manners that are threatening to the state if ethnicity thrives on togetherness?
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